
Why Corporate Governance Today?
II. Adding Value To The Fund
CalPERS' focus is on the bottom line, and it has not wavered from
that position since the first corporate governance campaign of a decade
ago. But have its efforts really added value? According to studies
by investment consultants and business academics, the answer to that
question is a resounding "Yes."
In 1992, CalPERS asked Wilshire & Associates of Santa Monica, a
leading investment consulting firm, to study the effect of corporate
governance on the shareholder returns. The initial report indicated
that a company's stock performance seemed to improve as a result of
CalPERS' focus.
A more extensive study by Wilshire Senior Vice President Steven
L. Nesbitt, published in January 1994, examined the performance of
42 companies targeted by CalPERS between 1987 and 1992.[12]
It shows that the stock price of these companies trailed the Standard
& Poor 500 Index by 66%, in the five year period before CalPERS acted
-- but outperformed that index by 41%, in the following five years.
An update of this study was published on July 19, 1995. This update
noted that the 1994 study was incomplete to the extent that five years
had not passed for all 42 targeted companies from the time of CalPERS'
first involvement. Companies which did not have five years of history
since their targeted dated were included in the average only for the
time available. With the passage of additional time, the update permitted
a more precise re-measurement of the CalPERS Effect. That re-measurement
finds that the excess return for the 42 companies increases
from the 41.3% initially reported, to 52.5%. The updated report concludes
that "this Effect is again statistically significant".[13]
This issue was also studied by financial consultants with The Gordon
Group, Inc.[14] The consultants
sampled relative returns from a variety of shareholders along an "active
investing spectrum" ranging from the outright purchase of a company
(most active), to the ongoing monitoring of corporate management (least
active).[15] CalPERS' corporate
governance campaign would be at the least active end of this
spectrum. The Gordon Group report strongly supports the cost-effectiveness
of corporate governance: [16]
"The overall evidence . . . shows that over the past several decades
active investment strategies have consistently led, on average, to
significant value increases."
"We find that examples of this type of investment undertaken
in the past few years have had a consistent and dramatically positive
impact on share values. Our candid explanation for this finding
is that these initiatives galvanize management improvements while
posing very little danger of self-dealing or other problems, .
. ." [17]
The Legacy of USA
The Wilshire and Gordon Group findings were recently corroborated
in an independent paper by a team of business professors at the University
of North Carolina. The professors systematically studied the marketplace
effect of shareholder activism, conducted during the seven-year lifespan
of the former United Shareholders Association (USA).
[18]
USA was founded in August 1986 by T. Boone Pickens as a non-profit
advocacy group for shareholder rights. It operated until 1993, when
its own board of directors voted for dismantlement, on the grounds
that the objectives of USA had been realized. As expressed in the
independent paper, USA was a " . . . conduit through which small shareholders
could unite and attempt to influence the governance of large U.S.
corporations." [19]
USA placed special emphasis on the cost-effectiveness of shareholder
proposals as a monitoring tool, when wielded by small individual shareholders
in a unified manner. Its members were primarily small individual investors.
The paper concludes that USA's corporate governance activities were
". . . successful in influencing corporate governance and in enhancing
shareholder wealth." [20]
Exploring Relationships
Of course, the goal of improved performance is not unique to the
corporate governance arena. It also has expression in standard investment
strategies that seek the highest returns with the least risk (i.e.,
"buy high, sell low"). It may also fairly be said that the strategy
of relational investing is but one manner of engaging in "corporate
governance". [21]
With the relational investing strategy, the investor consciously
commits to purchasing a large block of common or preferred stock in
a single corporation, coupled with a commitment to active management
over a long-term holding period.[22]
The philosophy of corporate governance and the strategy of relational
investing, have elements in common. Both require active monitoring
of performance, and both serve to extend the investment potential
of an indexed fund. [23]
CalPERS is exploring the extent to which synergy could be created
between these commonalities. In June 1995, the Board approved a funding
commitment of $200 million to a relational investing partnership,
marking its inauguration of a "corporate governance related investing"
strategy.
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